
[PROFILE]
Yasumasa YoneharaEditor/Creative Director/Photographer
■Bio sketch
Yasumasa Yonehara first began to make a name for himself in the 90a, after his work on the fabled photography mag, “Out Photo,” drawing attention both nationally and internationally. He gained further acclaim with his next project, for which he was also editor, the magazine “smart girls”: a sexy expose of girls shot au naturel and shot entirely with a Cheki. Yonehara then continued on to bigger and better things, travelling the world as an artist, his trusty Cheki as his main apparatus, working on various magazines, CD jackets and fashion catalogues. In 2008 he was invited to New York, to the well-established Barry Friedman gallery in Chelsea, thus marking his immersion into the world of contemporary art. He has since held his own exhibitions and taken part in group and collaboration exhibitions in cities all over the world. Yasumasa Yonehara has now established a name for himself on the global street scene and is an important advocate of Japanese culture.
■Web Site
CexWork
http://cexwork.comBlog Elle Online
http://blogs.elle.co.jp/yonehara/Hypebeast
http://hypebeast.com/blog/yonetwitter
http://twitter.com/#!/yone69facebook
http://www.facebook.com/